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5th Brand Forum seminar on April 18

2015-04-06 15:52:39
5th Brand Forum seminar on April 18

Thereport24.com Desk:

In order to share the best practices and thinking from around the world with local business leaders and marketing fraternity, Bangladesh Brand Forum (BBF) is organizing the fifth edition of Brand Forum seminar with the theme ‘Rethinking Marketing’ on April 18, says a press release.

The day-long seminar will be held at Radisson Blue Water Garden Hotel in Dhaka.

Four world-renowned leaders from across the globe will join the seminar to share each of their unique experiences, insights and learning on marketing to help the corporate leaders find answers to reshape marketing.

It will be a great opportunity for participant to learn from the best global minds.

The first session will be conducted by Professor Dan Formosa, Jury President, Product Design, Cannes Lions, and Design Thinker, New York. His topic for the seminar is ‘Reinventing Brands – Delivering Meaningful Promises’.

The next session will be taken by Sunil Alagh, Founder and Chairman of SKA Advisors – a business advisory and consultancy service with an emphasis on Marketing and Brand management strategies. He has 40 years of hands on experience in building successful brands like Britannia Tiger and he will take his session on ‘Marketing in Challenging Times’.

Hooi Den Huan, Director, Nanyang Technopreneurship Center and Associate Professor, Nanyang Business School, will also share his hands on experience in the seminar. He will talk about rethinking marketing.

Hermawan Kartajaya, President, World Marketing Association and Co-founder, Asia Marketing Federation will lead his session under the title ‘Rethinking Marketing’. In 2003, he was named by the United Kingdom’s Chartered Institute of Marketing on the list of ‘50 Gurus Who Have Shaped the Future of Marketing’. He will shed light on the topic of Rethinking Marketing as well.

There will be two intense panel discussions and one of the panel discussions will be moderated by Professor Dan Formosa and the other by Hermawan Kartajaya and Hooi Den Huan.

The panels will be shared by renowned business and marketing experts of the country.

The seminar will be attended by around 400 business professionals and it is open to registration only.

The Daily Star is a strategic partner for this event.

For details and registration, please contact at bbfseminar2015@gmail.com or 01755594960, 01755594961.

Ends/thereport24.com/MI/Apr 06, 2015

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